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10.04.2021 06:44

Google Rolls Out the New Product Reviews Search Algorithm Update

The search giant Google introduced a new search algorithm update called product reviews update. According to Google, the update is designed to “better reward” well-researched, in-depth content by ranking them over simple brief product summaries.

Just to clear things up, this is a standalone update, not a regular core search algorithm update, meaning it won’t impact all search results. This update targets product reviews in particular.

In its latest announcement, Google said that it is constantly working to present the searchers with the most helpful and valuable information possible via experimenting, testing, and review processes. The company knows that users value product reviews that share well-researched, in-depth content instead of thin content that simply puts forward a summary of a set of products. That’s why Google is improving its ranking systems with the new product reviews update, which is designed to reward such content

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